In 2018, Mike Shinoda of Linkin Park released his solo album on Warner Bros. Records and I had the good fortune of being the lead producer for the digital campaign executions. It was a really fun project full of creative fire and what an amazing album it turned out to be. Some of the campaign experiences included a meme generator, Shazam contest, and new website designs. There was also a Twitter campaign where the WBR team mailed out ripped up puzzle pieces of a poster to fans who then communicated with each other on exclusively through Twitter to put the puzzle together completely in the digital space. The below examples are the projects that I oversaw.
WEBSITE UX AND DESIGN
SHAZAM TO WIN CAMPAIGN
